Universal Production Music Launches A New Brand Identity 'Music Makes a World of Difference'

Universal Production Music, the world's leading production music company, is excited to announce its vibrant new brand identity in collaboration with the award-winning agency, Design Bridge and Partners (a WPP Company).

Titled “Music Makes a World of Difference,” our new identity transforms our vast catalogue of over 630,000 tracks across every genre, mood and moment into a collection of evolving digital worlds, each shaped by the textures, rhythms and moods of the music itself. 
 
This brand refresh is a transformative step forward, visually demonstrating how our artists and songwriters are brought to life through the music they create alongside our four new brand values that underpin what we stand for: Music with Reach, Music with Purpose, Music for Game Changers and Music for Everyone.

Join Us On Our New Journey

As we begin this exciting journey of innovation, we invite you to explore a world where music enriches every story.

By connecting you with award-winning music from leading songwriters and composers around the world, we inspire creativity and elevate media worldwide. With our new AI-powered music discovery experience, finding the right track is now faster, smarter and more precise than ever before.

Stay tuned for a behind-the-scenes look at the thinking, creativity and ambition behind our new identity.

At Universal Production Music, we believe that music makes a difference.